Marketoonist on getting aligned
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne
Marketoonist on loyalty schemes and personal data
Tom FishburneTom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
Marketoonist on user-generated content creeps
Tom FishburneTom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
Marketoonist on artificial intelligence
Tom FishburneTom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
Volvo: Ukraine war shows businesses have to be ‘prepared for everything’
Lucy TesserasVolvo Group’s chairman Carl-Henric Svanberg says companies need to think about what the new “world order” will look like as a result of the war, but he is in “no doubt” it will accelerate the green transition.
Lush to drive ‘ambitious’ growth plan with five key priorities
Michaela JeffersonThe cosmetics retailer plans to strengthen sales with five new priorities, including a revamp of its store estate, more “meaningful” campaigns, and re-engaging with customers through events and YouTube.
Think laterally to get the most out of behavioural science
Richard ShottonSubtle signals can create positive perceptions of your products, without needing to hammer home their benefits in less trusted advertising messages.
Clubhouse’s marketing boss on the value of being a ‘culture-first marketer’
Charlotte RogersJust two years old and boasting a 10 million-strong waiting list when its invite only model ended, Clubhouse is on a mission to lead the surging social audio market, explains head of global marketing Maya Watson.
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